A crest treated like a reliquary panel: centred, framed, and surrounded by ornament that never competes with it.

Design Story

The composition is strictly vertical and symmetrical. At distance the eye lands on the white shield reading "Red Bull" above "NEW YORK", with two red bulls converging on a football set against a yellow disc. Around it, navy and deep red fields carry gold-look scrollwork, silver-toned filigree and jewel-like red and clear accents, arranged in mirrored pairs. Beneath the shield a chevron of ornament steps down into a lower band of engraved-style skyscrapers and a suspension bridge, rendered in gold and pewter tones. The palette stays disciplined — red, navy, gold, silver — so a maximalist surface still reads as ordered rather than noisy.

Use & Experience

The crest sits as the front-facing focal panel, roughly at eye height on the tumbler's vertical proportion, while the decorative fields carry the composition around the wrap. The lower skyline band acts as a visual base, giving the silhouette weight. The red handle echoes the palette, and its curve leaves the crest uninterrupted from the front. Carry presence is high: a statement piece rather than a quiet accent.

Size & Capacity

Available capacities: 20 oz, 30 oz, 40 oz.

Ornament as structure — a crest given the framing it asks for.